The idyllic beaches of Mallorca, Spain, have long been a magnet for tourists seeking sun, sand, and relaxation. However, a growing movement among the island’s residents is pushing back against the influx of visitors. Armed with banners and determination, locals are taking a stand to reclaim their paradise from what they perceive as the negative impact of mass tourism.
In a dramatic display of defiance, as many as 300 Mallorcans recently “occupied” the picturesque Calo des Moro beach. This pristine cove, once a hidden gem, gained fame through social media posts by influencers, becoming an “Instagram famous” hotspot. But for the islanders, it has become a symbol of overtourism. Every inch of its 98-foot-wide stretch of sand was covered with beach towels, leaving little room for the locals.
Chanting “Tourists Go Home”
As the sunseekers flocked to Calo des Moro, the protesters chanted, “Tourists go home!” Their frustration echoes similar sentiments across southern European beauty spots. Barcelona, Malaga, and Athens have all witnessed demonstrations against the overwhelming flow of visitors during the summer months. The movement against “overtourism” has been gaining momentum since 2018, with locals demanding a balance between economic benefits and quality of life.
A Plea for Peace and Preservation
Mayor Maria Pons acknowledges the dilemma faced by Mallorca. While tourism brings prosperity, it also strains local resources and disrupts daily life. The pressure on Calo des Moro, exacerbated by media coverage, leads to an influx of visitors. Neighbors living nearby bear the brunt of this constant stream of people. The protesters’ message is clear: they want their island to thrive without compromising their own well-being.